Making Money from Webcomics – free guide to working in comics now online!

Text: H-P Lehkonen

Making Money from Webcomics – An Illustrated Guide is a product of the joint effort of an international group of webcomics artists, Finnish comics makers and the funding from Kone Foundation. I started the project two years ago and in August 2018 a bunch of webcomics artists traveled to Finland for a joint two-week artist residency. The end result is a free PDF book. Spread it around and help anyone with a comics career!

Making Money from Webcomics by Webcomic Friends – cONTENTS INCLUDE: 

I Starting Out. 1 Finding your brand – 2 Basics of social media – 3 Going viral 

II Monetizing. 4 Being professional – 5 Subscription models – 6 Freelancing – 7 Contracts and negotiating 

III Expanding. 8 Conventions – 9 Merchandise – 10 Kickstarter and funding – 11 Beyond comics 

IV Keeping it together. 12 Day job – 13 Avoiding burnout – 14 Community 


Alex Norris, David Daneman, Eelis Nilukka, Enzo, H-P Lehkonen, Jose Rojas, Laura Romagnoli, Megan McKay, Olivia Walch, Paju Ruotsalainen, Sara Valta.

READ IT HERE! (link to pdf)

Please note: you cannot share or refresh the direct link to the guide – it loads when clicked through from this article. Share the link to this article to spread the word!

HERE’S also a link to Making Money from Webcomics as an Issuu publication.

MakingMoneyfromWebcomics2018 1

Illustration: Eelis Nilukka 

Here’s some information about the Finnish comics scene!

Finnish Comics Society is the head organization in comics in Finland. The work they do in Finland consists of teaching comics, holding exhibitions, giving out awards for a life work in comics, publishing the Sarjainfo magazine, taking care of the Comics Center in Helsinki and organizing the Helsinki Comics Festival, among many other things. The aim is to promote awareness of comics as an art and entertainment form in Finland and around the world.

Helsinki Comics Festival is an event held every fall in the capital city of Finland, Helsinki. The festival offers panels, interviews, workshops, performances and much more, and includes Zine Fest in which indie comics artists can come to exhibit their own works. 

Comics Center is a space for all things comics! It is an open and independent cultural center with a workshop for classes, comics shop and gallery for art exhibitions. It often hosts comics themed events. (Address: Porthaninkatu 9, Helsinki)

Finnish Comics Society works together with a broad array comics festivals and organizations around the world. If you’re interested in co-operation, feel free to contact us at


Helsinki Comics Festival: next up 31/8–1/9/2019 –

Finnish Comics Society –

Comics Center


Illustration: H-P Lehkonen